Over 15 Years in The Robert’s Residence

Project Specs

Aquarium Size:

400 gallon tank
60 x 36 x 48 inch

Aquarium Type:

Saltwater Fish Only

Animals to Be Housed:

A host of various marine fish

Design Specific Elements:

Tank was positioned to be a room divider aquarium between a kitchen and great hall of the home but a removable false back was added for when parties were being held as to not see into the kitchen and staff.

The Client

The Roberts family wanted to add a custom aquarium in their home. We were only a one year old business at the time and were told the client was having as many as 6 other companies bid the job. We won. It turned out to not only be a large 400 gallon aquarium install but a weekly service client we still service today.

Needs and Challenges

The space for the aquarium had already been determined by the client’s interior designer, being a room divider style aquarium between the great hall entrance of the home and kitchen.

For such a large aquarium, the filtration was going to take up a great deal of space and there was no such availability anywhere near the aquarium. So the filtration had to go a floor down which meant boring through a foot of concrete and then 100 feet away horizontally, running a great deal of pipe to and fro, as well as determining the appropriate filtration and pump sizes to accomplish this.

The Process

The consultant wanted each vendor to submit a bid knowing only the size of the tank and the restrictions of where the filtration would go. This way, he would know if he was dealing with a company that knew what they were doing.

And at the end of it all, not only did he agree 100% with the equipment we wanted to use, but also had no problems with the cost, which told us that we were pricing ourselves fairly in the market. (Something a new company often wonders about.)

The Results

What made this installation memorable more than anything else was the timing of this entire installation and the people behind the scenes that unquestionably shaped the future of Blue Planet to becoming one of the largest aquarium installation and service companies in the Midwest.

The consultant we met from the Shedd Aquarium became a friend who we were able to use in the future as our own consultant or just to share thoughts and ideas with. The clients themselves became almost like family to us, since we were there every Friday at 10AM for the past 15 years. The financial aspect of acquiring such a large job early on in Blue Planet’s history assured us we knew what we were doing, clients liked working with us, and that everything was going to be ok.

In all those years there were obviously a few hiccups but without a doubt the tank was a wild success. So much so, that we’ve worked on subsequent projects with the same client. A big “Thanks” goes to the Roberts family for being one of our first major clients ever!

Experience Highlights
  • This project was actually the first custom installation of Blue Planet’s early existence. Although we were veterans in the industry, we had just launched the company months before we were called in.
  • As if that wasn’t intimidating enough, we had to work with the Head of the Fishes Department of the Shedd Aquarium, Mark Schick, who was hired on as a private consultant on this job to review all estimates for the installation. Out of more than a dozen bids for this job, Blue Planet was selected.
  • After installation, the project turned into a weekly service account that lasted for over 15 years, which helped shape the future of Blue Planet.
  • All we were told about the client from the private consultant from the Shedd Aquarium was that they had a very large budget for this and expected nothing but perfection from all of their vendors.

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The Client

The Roberts family wanted to add a custom aquarium in their home. We were only a one year old business at the time and were told the client was having as many as 6 other companies bid the job. We won. It turned out to not only be a large 400 gallon aquarium install but a weekly service client we still service today.

Needs and Challenges

The space for the aquarium had already been determined by the client’s interior designer, being a room divider style aquarium between the great hall entrance of the home and kitchen.

For such a large aquarium, the filtration was going to take up a great deal of space and there was no such availability anywhere near the aquarium. So the filtration had to go a floor down which meant boring through a foot of concrete and then 100 feet away horizontally, running a great deal of pipe to and fro, as well as determining the appropriate filtration and pump sizes to accomplish this.

The Process

The consultant wanted each vendor to submit a bid knowing only the size of the tank and the restrictions of where the filtration would go. This way, he would know if he was dealing with a company that knew what they were doing.

And at the end of it all, not only did he agree 100% with the equipment we wanted to use, but also had no problems with the cost, which told us that we were pricing ourselves fairly in the market. (Something a new company often wonders about.)

The Results

What made this installation memorable more than anything else was the timing of this entire installation and the people behind the scenes that unquestionably shaped the future of Blue Planet to becoming one of the largest aquarium installation and service companies in the Midwest.

The consultant we met from the Shedd Aquarium became a friend who we were able to use in the future as our own consultant or just to share thoughts and ideas with. The clients themselves became almost like family to us, since we were there every Friday at 10AM for the past 15 years. The financial aspect of acquiring such a large job early on in Blue Planet’s history assured us we knew what we were doing, clients liked working with us, and that everything was going to be ok.

In all those years there were obviously a few hiccups but without a doubt the tank was a wild success. So much so, that we’ve worked on subsequent projects with the same client. A big “Thanks” goes to the Roberts family for being one of our first major clients ever!

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